Own a Dealership; Get a Life

Title of the book: Own a Dealership; Get a Life
Author: Mark J. Crocco

THE NARROW AND BROADER AUDIENCES OF THIS BOOK

This book has been written specifically for car dealers and their management teams. Although car dealers are the primary audience of the message of this book, the application of the content of this book is much broader. Any business owner or management team in any setting could apply the truths or principles that are contained in this book to increase the bottom- line productivity and profitability of their organizations. In addition, any business owner could apply the message of this book to their personal lives, families and businesses and significantly improve the quality of their lives.